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Analytics & Reporting
Custom dashboards, multi-touch attribution, and actionable insights that transform raw marketing data into clear, confident decisions.
What I Deliver
- GA4 setup, configuration, and custom event tracking aligned with your business KPIs
- Custom reporting dashboards in Looker Studio, Google Sheets, or BI tools
- Multi-touch attribution modeling to understand which channels truly drive conversions
- Weekly/monthly reporting cadences with trend analysis, anomaly detection, and recommendations
- Funnel analysis, cohort analysis, and customer lifetime value tracking
Why It Matters
What gets measured gets improved. Without accurate analytics and clear reporting, marketing decisions are guesses dressed up as strategies. I eliminate the guesswork by setting up clean data foundations and building reports that tell a clear story.
My reporting philosophy: every dashboard should answer a business question within 5 seconds. If the data doesn't lead to a decision, it's noise. I cut through the noise and give you the signal that matters.
See the Full Picture
Let's build an analytics setup that gives you clarity, confidence, and a competitive edge.